RociFi, short for Roci Finance. RociFi pays homage to the spaceship Rocinante in the popular TV series, The Expanse, which the main characters use to fly around the galaxy to save it.
The task for the logo was to design a logo that presents data analytics and blockchain, finance innovators + outer space + Rocinante spaceship.
Taking a direction from the client brief. Put a lot of thought into creating the best design options to present a brand vibe. Presented 3 concepts and the client loved the logo from the initial concepts. After the logo moved to other materials PPT and UI/UX Design.